Carsten Kølbek blogs about serial entrepreneurship


I hate NDA’s!

Posted in Creating ideas by Carsten Kølbek on February 1, 2010

Rainmaking receives about 10-20 potential new projects per month from entrepreneurs around Europe. The entrepreneurs and their ideas vary in quality but there are some really quality stuff in between.

Unfortunately, some of the teams insist on signing Non Disclosure Agreements (NDA’s) before they will even tell a little bit about their ideas. I have 100% respect for this if they had a pharma or biotech product, which need to be protected with IP rights, however, in most cases we are talking about very simple ideas with no chance of IP protection.

These entrepreneurs simply think they have invented the most fantastic idea in the world and now they are so afraid that someone will steal the idea. In 99% of the cases my guess is that exactly this type of persons will never succeed as entrepreneurs and I find this attitude wrong for two reasons:

1) It will be hard to sell anything if you are not willing to talk about your product/idea! And sales should start as early as possible when you develop new products and services. It is in the close interaction with your supposed customer that you will end up developing something that can turn into a success.

2) It is (almost) all about execution and the team – and not about the idea. There is therefore no reason to be so afraid of discussing your idea with other. It only helps developing it.

In Rainmaking we are very open about discussing our ideas and our experience is that this has great value. Often we can kill an idea much earlier because people we interact with can tell us why this idea will not work. And in other cases we can develop a good idea into a great one in just a few days because we discuss it with great people who each add a few good things to sharpen the idea.

/Carsten

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